Watch our on-demand webinar - Shape the Market: Launching a product to the NHS in 2024
This webinar is the first in a three-part series on Launch Excellence, which seeks to address what are the principle challenges in launching a product successfully into the NHS.
Broadcast on 31 January 2024, our experts discuss why the NHS does or does not engage with businesses, whether companies that pursue the 'traditional clinical sell' should consider alternative approach methods, and how 'resourcing to potential' prior to launch is important.
This webinar was produced when HSJ Advisory was under our previous brand, Wilmington Healthcare.
Watch the full webinar by clicking below: