As Principal Consultant for Commercial Optimisation at HSJ Advisory, Stuart leads a team of consultants and analysts providing advisory services to Pharma and MedTech companies that significantly enhance client Go-to-Market Strategies at all stages of the product lifecycle.

Stuart draws on over 20 years of experience in senior commercial roles here in the UK and Internationally for Pharma and HealthCare MNCs across reimbursed, B2B, and B2B2C markets. He is adept at leading commercial organisations through significant change, defining strategy and converting strategic intent into tactical initiatives. Whilst driving sustainable, profitable growth he has a strong track record of transforming businesses into best-in-class commercial organisations.

His functional experience spans sales, marketing, contracting, pricing, market access, channel strategy, digital enablement, and commercial excellence as well as product and technology introductions in the UK and across international markets.

Stuart graduated as a biochemist, has travelled extensively and has a passion for fine wine. Married to Beverly they have two sons, Max and George and are based in Wokingham Berkshire.